Circulate: Design thinking for the Circular Economy

Circulate: Design thinking for the Circular Economy

researchers:

Martijn de Waal (HvA / AHK)

Gabriele Ferri (HvA)

Karel Millenaar (HvA)

Wouter Meys (HvA)

Dolinde van Beek (HvA)

Angella Mackey (HvA)

The Netherlands has the ambition to become a “circular economy” by 2050. This is an economic and social system in which production of raw materials and services is organised in a sustainable manner, with respect for people and the environment. Until now, the majority of the research conducted in this area is technology-driven and logistical: what technologies can be used to process residues, and how can the different flows of materials and energy be connected?

However, companies developing these technologies realise that a further step is needed: the circular economy must be translated into systems that make it attractive for people to behave in a sustainable manner. Project “Circulate” is a multi-year Design Research effort to explore how digital systems based on blockchain technologies may be used to foster participation in a circular economy in neighbourhoods.

Circulate focuses specifically on the issue of “values transparency”. What underlying economic and social values should be given a role in the design of local platforms for the circular economy? How can these values be made explicit and understandable (transparent), with the ultimate goal of making neighbourhoods more sustainable and liveable? With a research-through-design approach, Circulate explores the potential for small & medium companies to contribute to social transformation in the field of sustainability. Hopefully, this will result in a number of tools, scenarios, and design principles that companies can apply to the further development of local platforms for the circular economy.

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